Strategic Planner: Design Agency – Durban

 

Previously disadvantaged candidates will be given preference.

An exciting and growing Design Agency in Durban is on the hunt for a clever, mid-weight Strategic Planner to conceptualise and develop successful strategies that drive brand popularity and meet client objectives. Naturally you’ll do all of that while positioning them as a best of breed agency. This dynamic agency boasts a team of highly energetic, motivated problem-solvers, creative and strategic thinkers. In this role you will join them in creating unforgettable, highly shareable brand experiences. Are you ready to do amazing things?

 

Responsibilities

  • Develop effective new brand strategies using defined agency processes
  • Unlock briefs: critically interrogating and understanding them and the client context
  • Define the way forward on each job strategically and giving the team a tight single-minded strategic approach
  • Research: uncovering brand truths, competitive gaps and consumer insights
  • Conceptualise ideas that align with client strategies and objectives
  • Articulate your ideas clearly; packaging and presenting these internally and externally
  • Guide idea implementation through other disciplines
  • Involvement in client’s strategic and research sessions

 

Requirements
The successful candidate must have/be:

  • Diploma or Degree qualified in Marketing Communications/Brand Leadership (ideal)
  • At least three to five years Strategic Planning experience from a through the line advertising agency (or similar)
  • Proven track record of creative solutions to various levels of problems
  • An understanding of media and channel planning
  • A sound understanding of marketing disciplines, and knowledge of branding/brand positioning/brand valuation theory
  • An eclectic approach to problem solving with the ability to be both rigorously analytic as well as intuitive
  • A sound understanding of both qualitative and quantitative research
  • Highly developed listening skills
  • Presentation skills, preparation and persuasion

 

 

City: Durban
Country: South Africa
Level: Mid
Remuneration: Negotiable
Reference Number: #Viv2652
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