BRAND MANAGER: VITAMIN & HEALTH SUPPLEMENTS & FMCG FOOD BRANDS
Brand Manager – Marketing
Northern Suburbs – Western Cape
We have a robust hybrid/in-office opportunity for a Brand Manager to join the team working on an established and renowned Vitamin & Health Supplements & FMCG Food company based in Cape Town.
We’re looking for a highly motivated and experienced Brand Manager who will be responsible for implementing marketing and brand strategies for the company’s VMS (Vitamins, Minerals, and Supplements) and Foods products and services.
You will also assist the Senior Brand Manager with the development and implementation of the overall brand, product and digital strategy.
The ideal candidate will have a strong background in brand management, is data-driven with excellent communication skills. Bring your creative mindset, and ability to work collaboratively across various functions to drive brand growth and market presence, to this role and you’re bound to succeed. Apply today!
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Responsibilities
- Support the development and execution of the overall VMS brand and product strategy
- Contribute to brand and product strategy by analysing market trends, insights, and statistical data.
- Create and implement integrated marketing communications (ATL, BTL and digital) that inspire, passion, belief and pride in the brand
- Oversee the management of brand collateral
- Assist the Senior Brand Manager on innovative growth strategies, product development, pricing and new launches to address market gaps and establish leadership in the category
- Implement and manage digital activation strategy across the brand
- Coordinate and manage the planning and execution of both internal and external brand events
- Design and maintain the internal and corporate communication plan
- Manage company profile across social media platforms
- Develop and maintain digital metrics and benchmarks to measure the quality of growth and engagement.
Requirements
The successful candidate must have/be:
- National Diploma in Marketing
- Digital Marketing Certification
- Proficient in social media marketing, SEO, website traffic analysis, and various digital platforms
- Skilled in delivering presentations to cross-functional teams
- Strong communication abilities
- Expertise in data analysis and interpretation
- Creativity and conceptualisation skills.
If you don’t have the relevant experience required for this role, please consider your application unsuccessful.
City: Cape Town
Level of Expertise: Senior
Remuneration: Negotiable
Consultant: Viv
Reference Number: #Viv3093
