Growth Marketer & Paid Acquisition Specialist: Global Brand – Remote/Cape Town

Go global with this fabulous job opportunity to work on a leading innovative, designer hearing protection device brand whose head office is in Antwerp. This cutting-edge company is on the lookout for a senior Growth Marketer & Paid Acquisition Specialist to increase their global reach. The company is creating a hub in Cape Town, so we’re calling for candidates who can work remotely, in Cape Town preferably. We’re looking for an innovative, organised and self-motivated “doer.” The brand’s open company culture promotes out of the box thinking and the opportunity to join a young, dynamic and multi-cultural team. Leave your mark on a growing international brand (sold in more than 90 countries), apply today!

Responsibilities

• Manage day-to-day operations and optimisation of the brand’s direct-response marketing program across social, search, retargeting, affiliate, and influencer marketing
• Your focus will be on acquisition marketing, but the right candidate can also tackle conversion and retention
• Developing and scale new channels quickly and efficiently to drive acquisition
• Optimise existing channel growth
• Produce analysis, insights, and visibility on performance (be willing to roll up their sleeves and do some of the work themselves)
• Build various overarching models to ensure we’re running a tight business (LTV and attribution)
• Innovate across the brand’s broader marketing arm to drive cross functional initiatives that improve DTC (Direct to Consumer) experience.

Requirements

The successful candidate must have/be:

• University Bachelor’s degree
• Familiarity with performance tracking, measurement, attribution
• Proven marketer who understands and has worked across the full DTC marketing funnel
• 2+ years of experience in E-commerce, with a deep focus on acquisition across all major paid channels
• Highly analytical, structured thinker who is able to glean clear, salient ideas from complex information and very clearly communicate them to a diverse set of stakeholders in a way they will understand
• Detail-oriented and organised thinker. Someone who is excited by helping develop structure around something new
• A highly organised “doer” with an exceptional ability to multitask, who will take initiative and execute
• ‘No task too small’ mentality, willing to roll up sleeves and get things done
• General awesomeness and a sense of humour.

Viv Gordon

MD & Consultant

viv@vgp.co.za