VGP Recruitment


Marketing Manager – Marketing
Cape Town – Western Cape, Northern Suburbs – Western Cape

Previously disadvantaged candidates will be given preference.
An exciting on-site opportunity has opened up for a dynamic, Mid-Senior Marketing Manager to work on the Commercial division’s Cellular & Financial Services portfolio at a renowned retailer’s Cape Town HQ.
As a Marketing Manager, you’ll play a pivotal role in devising and executing innovative marketing campaigns focused on delighting the company’s customers. Your goal will be to drive foot traffic, boost sales, and build brand recognition with a specific focus on the Commercial division (Cellular, Financial Services and PAXI).
Collaborating with cross-functional teams, you’ll ensure all Marketing efforts align with the company’s growth plan while exceeding customer expectations.
This is a super opportunity to flex your Marketing muscle at a super retail brand, apply today!
    • Leadership: Provide leadership to the team, guiding them to develop and execute customer-centric strategies in retail advertising environments.
    • Campaign Creation: Craft impactful marketing campaigns via digital, social media, email, and traditional channels to elevate customer satisfaction and loyalty.
    • Consumer Analysis: Analyse market trends, consumer behaviour, and competitive landscapes to identify opportunities that enhance the customer experience.
    • Collaboration: Work closely with the sales and merchandise teams to align marketing strategies with sales objectives and customer satisfaction metrics.
    • Budget & Commercial Management: Effectively forecast marketing spend, manage marketing budgets, optimising spending and commercial reporting on budgets and forecast.
    • Creative Direction: Collaborate with the creative team to develop compelling marketing materials that resonate with our customers to drive consideration and conversion.
    • Performance Analysis: Monitor campaign metrics, derive insights, and offer recommendations for continuous improvements focused on customer delight.
    • Partnership Building: Cultivate strong relationships with vendors, agencies, and business partners to innovate and elevate our customer-centric marketing initiatives.
The successful candidate must have/be:
    • Education: Bachelor’s Degree in Marketing, Business Administration, or a related field. A Master’s Degree is advantageous.
    • Retail Marketing Experience: Demonstrated track record (5-8 years) in retail marketing, showcasing your understanding of retail trends and customer-centric strategies.
    • Leadership Skills: Proven ability to lead and inspire a marketing team, fostering a culture of innovation and customer-centric thinking.
    • Experience in the telecommunications and financial services category would be an advantage.
    • Data Proficiency: Proficiency in data analysis, leveraging insights to optimise customer-centric marketing strategies.
    • Good understanding of basic accounting and financial accounting is critical.
    • Computer Literacy: Google Suite.
    • Advertising experience in an agency environment will be an advantage.
    • Understanding the South African market segments is essential.
    • Proven Marketing skills.
    • Communication skills (with high quality writing skills and excellent presentation skills).
    • Planning, organising and control skills.
    • Problem assessment abilities.
    • Leadership and Innovation.
    • Willingness to travel.
    • Own transport required.
City: Cape Town
Level of Expertise: Mid-Senior
Remuneration: Negotiable
Consultant: Kim
Reference Number: #Kim1069
VGP Recruitment


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