Digital, Content & Social Media Marketing Manager: Fashion
Marketing, Social Media Manager – Social Media, Content (Digital / Print / Video)
Western Cape
Passion for fashion? We got you! We have a terrific in-office opportunity for a creative, Mid-weight Digital, Content & Social Media Marketing Manager at a top fashion brand in Cape Town.
The Marketing Manager is responsible for all aspects of marketing the brand: in-store, online, digital, social media, and in-store as well as their wholesale customers’ platforms.
We are looking for a digitally savvy candidate with a solid understanding of the brand’s specific, local target market. Someone who is also able to conceptualise ideas for campaigns and coordinate shoots, etc. This is a multi-faceted, hands-on role that calls for a dynamic Digital Marketer.
If you have your finger on the pulse of the retail fashion world and a deep understanding of the market and the trends they’re following, this role has your name on it. Apply today!
Responsibilities
- Organic Social Media Management: mainly Instagram, and grow TikTok (content ideation/curation, plan calendars, schedule posts, reporting)
- Management of external suppliers and agencies
- Content: Ideation/conceptualise campaigns, shoot direction, brief designer, write social media posts, etc.
- Influencer management
- Budget management (which includes influencers, agency fees, shoots, in-store collateral, wholesale customer digital requirements, etc.)
- The Marketing Manager will also oversee in-store marketing campaigns/collateral and work with retail partners. This experience, however, is nice to have, and not essential
- Manage the Marketing Assistant/Designer.
Requirements
The successful candidate must have/be:
- Relevant tertiary qualification
- 4 – 5 years’ work experience in Digital Marketing and working with influencers
- An understanding of paid social (Meta TikTok), and manage the communication with the digital agency
- Fashion brand experience
- Proficient on a Mac, Microsoft Word and Excel, Canva.
- Proficient at running social media platforms as well as content creation/curation
- Hands on and able to work well under pressure
- Self-starter
- Good visual eye
- Outstanding attention to detail.
If you don’t have the relevant experience required for this role, please consider your application unsuccessful.
City: Cape Town
Level of Expertise: Mid
Remuneration: Negotiable
Consultant: Tamara
Reference Number: #Tam889