Digital, Content & Social Media Marketing Manager: Fashion

Marketing, Social Media Manager – Social Media, Content (Digital / Print / Video)
Western Cape

Passion for fashion? We got you! We have a terrific in-office opportunity for a creative, Mid-weight Digital, Content & Social Media Marketing Manager at a top fashion brand in Cape Town.
 
 
The Marketing Manager is responsible for all aspects of marketing the brand: in-store, online, digital, social media, and in-store as well as their wholesale customers’ platforms.
 
We are looking for a digitally savvy candidate with a solid understanding of the brand’s specific, local target market. Someone who is also able to conceptualise ideas for campaigns and coordinate shoots, etc. This is a multi-faceted, hands-on role that calls for a dynamic Digital Marketer.
 
 
If you have your finger on the pulse of the retail fashion world and a deep understanding of the market and the trends they’re following, this role has your name on it. Apply today!
 
 
Responsibilities
 
    • Organic Social Media Management: mainly Instagram, and grow TikTok (content ideation/curation, plan calendars, schedule posts, reporting)
    • Management of external suppliers and agencies
    • Content: Ideation/conceptualise campaigns, shoot direction, brief designer, write social media posts, etc.
    • Influencer management
    • Budget management (which includes influencers, agency fees, shoots, in-store collateral, wholesale customer digital requirements, etc.)
    • The Marketing Manager will also oversee in-store marketing campaigns/collateral and work with retail partners.  This experience, however, is nice to have, and not essential
    • Manage the Marketing Assistant/Designer.
 
 
 
Requirements
The successful candidate must have/be:
 
    • Relevant tertiary qualification
    • 4 – 5 years’ work experience in Digital Marketing and working with influencers
    • An understanding of paid social (Meta TikTok), and manage the communication with the digital agency
    • Fashion brand experience
    • Proficient on a Mac, Microsoft Word and Excel, Canva.
    • Proficient at running social media platforms as well as content creation/curation
    • Hands on and able to work well under pressure
    • Self-starter
    • Good visual eye
    • Outstanding attention to detail.
 
If you don’t have the relevant experience required for this role, please consider your application unsuccessful.
 
City: Cape Town
Level of Expertise: Mid
Remuneration: Negotiable
Consultant: Tamara
Reference Number: #Tam889
VGP Recruitment

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