PUBLIC RELATIONS MANAGER: EDUCATION
PR Account Director – Public Relations / Corporate Communications, Internal / External Communication Manager – Public Relations / Corporate Communications
Northern Suburbs – Western Cape
Previously disadvantaged candidates will be given preference.
We have an outstanding, in-office opportunity for a skilled Mid-Senior Public Relations Manager to work in the Education sector at a renowned national private school based in Cape Town’s Northern Suburbs.
We are looking for a dynamic and experienced Public Relations professional to elevate brand presence and foster meaningful engagement with the school’s broader community and stakeholders. This hands-on role focuses on earned media and requires a candidate with prior PR agency or external PR experience in a corporate setting.
The ability to juggle multiple tasks, work at a fast pace, and take responsibility is key. Reporting to the Portfolio Manager: Special Projects, this exciting position also entails writing compelling content to support communication objectives.
As part of a national private school group offering a variety of schooling methods and programmes, the successful candidate will be responsible for ideating and executing strategic PR campaigns that align with the organisation’s goals.
The organisation offers opportunities for professional development and growth in a supportive and collaborative work environment. Join a team dedicated to shaping brighter futures and making an impact in the education sector! Apply today!
Responsibilities
- Media Relations: Develop and maintain strong relationships with key media contacts. Utilise a comprehensive media contact book to secure coverage and promote the brand and school initiatives.
- Campaign Development: Ideate, plan, and execute innovative PR campaigns that align with the company’s strategic pillars and values.
- Content Creation: Write compelling press releases and copy (as required different platforms), articles, and promotional materials that effectively communicate our positioning within the independent school market, school and/or brand achievements.
- Project Management: Lead PR projects from conception to execution, ensuring they are delivered on time and within budget.
- Collaboration: Work closely with internal teams, including marketing, admissions, digital, and curriculum management, to ensure cohesive messaging and branding.
- Event Management: Conceptualise, organise and manage media and/or stakeholder events that enhance the brand’s positioning.
- Reporting: Monitor and analyse media coverage and PR campaign effectiveness, providing regular reports to senior management.
Requirements
The successful candidate must have/be:
- Bachelor’s Degree in Public Relations, Communications, Marketing, or a related field.
- Minimum of 5 years of experience in public relations at a PR or communications agency, preferably within the education or similar sector.
- Proven track record of successful media relations and campaign management.
- Media Savvy: Deep understanding of media landscape and trends.
- Relationship Builder: Excellent interpersonal skills to foster relationships with media, stakeholders, and the community.
- Experience of and engagement with media monitoring tools.
- Exceptional writing and communication skills.
- A solid understanding of all marketing disciplines be it digital, design, branding.
- Above average use of Microsoft Office tools Word, PowerPoint and Excel and other apps like SmartSheet and PowerBi, but training will be provided thereon.
- Strong organisational skills with a keen attention to detail.
- A healthy respect for deadlines and budgets
- The ability to manage multiple projects simultaneously.
- Ability to work collaboratively in a team-oriented environment. No egos.
- Confidence, positive disposition and outgoing personality without being obnoxious or arrogant.
- Valid driver’s licence and own vehicle.
Please submit a relevant portfolio along with your CV on application.
Should you not receive a response within one week, please consider your application unsuccessful.
City: Cape Town, Northern Suburbs
Level of Expertise: Mid-Senior
Remuneration: Negotiable
Consultant: Tamara
Reference Number: #Tam816
