ADVERTISING SPECIALIST: RENOWNED LIFESTYLE & FASHION RETAILER
Marketing Co-ordinator/Assistant – Marketing
Northern Suburbs – Western Cape
We have a terrific in-office opportunity for a Junior Advertising Specialist at a renowned lifestyle & fashion retailer in Cape Town’s Eastern Suburbs.
They are on the lookout for a dynamic Marketeer for this in-house position that will see the successful candidate executing the promotional calendar from end to end according to guidelines, timelines, specifications and within budget on all the relevant platforms. You will also be tasked with the implementation of Post Campaign Analysis on all campaigns.
If you are passionate about advertising and marketing, and possess a keen interest in retail and fashion, this role will be a dream come true. Apply today!
Responsibilities
Advertising Operational Plan
- Execution of the Advertising operational plan (ATL, DM, PR, BTL, Digital)
- Compliance with CI, media specifications and budget.
Marketing Process
- Provide input into, continuous improvement to the marketing process-promotional grid, critical path to post campaign analysis (media, shoots, samples etc.) and executing on it.
Compiling, Analysis and/or Interpretation
- Compile post campaign Analysis
- Campaign administration and all relevant administration
- Input into Seasonal Brand review.
Marketing Strategy Focused Initiatives
- Competitions, budgets, engagement initiatives, new store openings, innovations.
Management
- Expense Management
- Stakeholder management.
Requirements
The successful candidate must have/be:
- A Degree/National Diploma in marketing/advertising or an equivalent qualification
- A minimum of 3 year’s relevant marketing experience gained in a marketing/ advertising/ agency environment
- Retail experience
- Marketing background
- Demonstrate innovative and creative thinking
- Demonstrate clear understanding of all marketing platforms (ATL, BTL, Digital platforms, PR, Direct Marketing & Paid Media)
- Ability to persuade and influence both internal and external stakeholders
- Strong relationship management and negotiation skills
- Knowledge on budget reporting
- Ability to work well under pressure and deliver to aggressive deadlines, incl. problem solving
- Experience in campaign shoots, event management and creative directing
- Strong written and verbal communication at all levels of organisation
- A working knowledge of the media terminology and the understanding thereof
- Good verbal communication skills
- Good organisational and administrative skills
- Commercial awareness
- Latest Microsoft applications including advanced Excel and PowerPoint competency
- Excellent interpersonal, people management, team management & leadership skills
- Ability to evaluate research, market conditions, competitor data and implement marketing plan alterations as needed
- The ability to work independently, as well as be a team player
- Great written communication skills
- Good numerical & analytical skills
- A passion for retail & the fashion environment
- The ability to multi-task in a fast-paced environment
- A calm attitude under pressure
- The ability to work independently
- The ability to take own initiative
- A high level of attention to detail.
City: Cape Town
Level of Expertise: Junior
Remuneration: Negotiable
Consultant: Kim
Reference Number: #Kim1080
