VGP Recruitment

CONTENT WRITER/MULTIDISCIPLINARY CREATIVE: TOURISM: FIXED-TERM CONTRACT

Writer / Creator – Content (Digital / Print / Video)
Cape Town – Western Cape, Hybrid

Previously disadvantaged candidates will be given preference.
 
Calling on Content kings and queens! A captivating fixed-term contract opportunity has opened up for a Multidisciplinary Creative to fill the role of Mid-Weight Content Writer at a well-known tourism company in Cape Town.
This multidisciplinary Content Writer role spans the entire content creation spectrum, from strategy to execution. Transcending traditional content writing, this terrific role demands a creative mind to produce both visual and written narratives that engage audiences across multiple platforms.
Your mission: To weave compelling stories and leverage your marketing expertise in crafting diverse content that resonates, inspires, and connects.
At the forefront of latest technical equipment, the company is a global leader in Destination Experience Optimisation (DXO), making the role of savvy Content Writer, essential.
Every day in this job offers up a rare opportunity to be exposed to a diverse network of interesting places, people, and varied work – all factored into a world-class tourism destination.
We’re looking for someone versatile who enjoys access to ongoing growth through continuous learning and upskilling.
So, if you are passionate about content creation, you’ll have a wealth of opportunities to explore and create at your fingertips.
Sounds exciting, doesn’t it? Don’t sleep on this, apply today!
 
Responsibilities
 
    • Develop and manage content consistent with our brand across multiple platforms, including media, websites, social media, and marketing campaigns.
    • Craft email campaigns that align with our marketing strategies, utilising CRM tools like Everlytic to execute and measure effectiveness.
    • Produce press releases and news coverage, engaging audiences with innovative storytelling.
    • Enhance digital engagement through SEO-optimised copy, driving awareness and conversions.
    • Create compelling video scripts and long-form content for multimedia storytelling.
    • Coordinate campaigns and collaborate with creative teams to ensure cohesive brand messaging and content strategy.
 
Requirements
The successful candidate must have/be:
 
    • Recognised Marketing Degree or certifications.
    • 3-5 years of experience.
    • Proficiency in Digital Management and Automation Systems, ideally Everlytic, the Adobe Creative Suite, and Lighthouse.
    • A progressive mindset: familiarity with ChatGPT/Midjourney and Monday.com is beneficial.
    • SEO knowledge
    • Some Facebook and LinkedIn management experience
    • Autonomous and responsible, you combine strategic thinking with proactive execution.
    • Versatile in editing across platforms, not limited to mobile devices.
    • Creative through maximising content’s potential across formats.
    • Agile, willing and available to adapt to last-minute requests at a drop of a hat.
    • A natural storyteller with an adventurous spirit willing to explore new avenues.
    • Trend-aware, with a knack for spontaneous social media engagement.
    • A positive, confident communicator, comfortable interacting with diverse stakeholders, including senior/board member levels.
    • Own reliable transport – essential.
 
Please submit a relevant portfolio along with your CV on application.
 
Should you not receive a response within one week, please consider your application unsuccessful.
 
City: Cape Town
Level of Expertise: Mid
Remuneration: Negotiable
Consultant: Tamara
Reference Number: #Tam782
VGP Recruitment

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