SOCIAL MEDIA & DIGITAL CONTENT COORDINATOR: LUXURY LIFESTYLE/DÉCOR BRAND
Social Media Specialist – Social Media
Cape Town – Western Cape
Curate. Create. Captivate.
A terrific in-office opportunity has opened up for a creative Social Media & Digital Content Coordinator with luxury lifestyle/interiors experience to join the team at a high-end décor furniture company based in Cape Town.
This is a hands-on organic content role for someone who understands how to translate premium products into polished, engaging digital storytelling across multiple platforms. From content planning and short-form video creation to caption writing, scheduling and campaign support, you’ll play a key role in shaping the brand’s day-to-day online presence.
This role calls for someone highly organised, creatively driven and comfortable using AI as part of a modern content workflow.
If you have a strong visual eye, a love for luxury lifestyle brands, and know how to create content with purpose and consistency, this could be your next move. Apply today!
Responsibilities
- Content Planning: Plan content calendars around product priorities, campaigns, launches, stock availability, and brand direction.
- Social Media Management: Manage and schedule organic content across Instagram, Facebook, Pinterest, TikTok, YouTube, and LinkedIn.
- Copywriting & Captions: Write platform-appropriate captions, on-screen text, hashtags, keywords, and supporting copy in the brand’s tone of voice.
- Short-Form Content Creation: Reels, TikToks, Shorts, and product videos using tools such as CapCut and AI where relevant.
- Campaign & Launch Support: Support the rollout of approved campaigns, product launches, seasonal content, and anniversary or brand projects.
- Blog & SEO Uploads: Upload blog content to WordPress, format correctly, add links and images, and apply basic Yoast SEO checks.
- PR & Partnership Support: Prepare content, product information, and assets for media, editorial, showroom, and partnership requests.
- Reporting & Competitor Monitoring: Track content performance, update reports, monitor competitor activity, and identify content opportunities.
- Team Coordination: Brief designers, request assets, coordinate with the e-commerce team, and work with the paid media agency where needed.
Requirements
The successful candidate must have/be:
- 3+ years’ experience in social media, content, or digital marketing
- Strong copywriting and proofreading skills
- Experience managing social platforms and scheduling tools
- Comfortable editing short-form video
- Basic Canva, CapCut, Meta Business Suite, and Google Sheets experience
- Strong organisation, attention to detail, and ability to manage deadlines
- Interest in interiors, furniture, lifestyle, or premium retail
Bonus If You Have
- WordPress and Yoast SEO experience
- Pinterest content or SEO knowledge
- Experience using AI tools for content creation
- Experience in furniture, interiors, luxury retail, or lifestyle brands
- A good eye for styling, product detail, and visual storytelling.
Please submit a relevant portfolio along with your CV on application.
If you don’t have the relevant experience required for this role, please consider your application unsuccessful.
City: Cape Town
Remuneration: Negotiable
Consultant: Tamara
Reference Number: #Tam919
